This policy explains what data Toppli collects, why, who it's shared with, and the choices you have. Toppli is a single-player arcade game published by Cloud Design Studio LLC. We've tried to keep this short and plain — if anything is unclear, email privacy@toppli.app.
Summary (the short version)
- Almost everything stays on your device. Your high scores, game preferences, theme choice, and display name are stored locally in iOS UserDefaults. We never see them.
- We don't collect personal information directly. No accounts, no sign-ups, no email harvesting.
- Three things involve outside services:
- Apple — handles your App Store purchase if you buy Toppli Pro, and stores your Game Center leaderboard score if you've opted in to Game Center.
- Google AdMob — shows the occasional interstitial ad (suppressed if you purchase Toppli Pro). AdMob may use device identifiers to personalize ads, only if you allowed tracking in the iOS prompt.
- You can voluntarily share a challenge link with a friend; the link contains your score and display name, nothing else.
- You can opt out of personalized ads any time in iOS Settings → Privacy & Security → Tracking → Toppli.
- You can delete all data by uninstalling Toppli — there's nothing left for us to hold onto.
1. Information we collect
1a. Information stored on your device (we never see it)
- Game state: high score, currently selected theme, daily-challenge best of the day
- Preferences: sound on/off, haptics on/off, daily-reminder notification time, tutorial-completed flag
- Display name: if you set one in Settings, it's stored locally and travels with the challenge links you share — but the name itself never leaves your device unless you initiate a share
These all live in iOS's standard UserDefaults system. Toppli does not transmit them to us or any third party.
1b. Information processed by Apple
- In-App Purchase receipts for Toppli Pro: Apple handles the entire purchase. Toppli sees only "this device is entitled to Pro" — never your name, email, payment method, or Apple ID.
- Game Center scores: if you've signed in to Game Center on your device and use Toppli's leaderboard, your high score is submitted to Apple's Game Center under your Game Center identity. This is governed by Apple's privacy policy.
1c. Information processed by Google AdMob (only for non-Pro users)
Toppli shows occasional full-screen interstitial ads to free-tier players. Ads are served by Google AdMob, which is a Google service. AdMob may collect:
- Device identifiers (Apple's Advertising Identifier / IDFA — only if you allowed tracking)
- General device info (model, OS version, language, coarse location at country/region level)
- Ad interaction data (which ads you saw, which you tapped)
This is used to serve relevant ads and measure ad performance. Google's full description of AdMob data practices is available at Google's Privacy & Terms.
You can opt out of personalized ads at any time:
- iOS Settings → Privacy & Security → Tracking → Toppli → toggle off
- After opting out, you'll still see ads, but they will be contextual rather than personalized
1d. Information you voluntarily share
When you tap Challenge a Friend after a game, Toppli generates a URL containing:
- Your final score for that run
- Your display name (or "A friend" if you haven't set one)
- A signature so the score can't be hand-edited
That URL is handed to iOS's standard share sheet — what happens next is up to you (you choose to send it via Messages, Mail, copy it, etc.). Toppli does not see who you share it with.
2. How we use information
The local data (Section 1a) is used solely to make the game work — restoring your settings, tracking your scores, scheduling your reminder. We don't analyze, aggregate, or transmit it.
Apple receives only what it needs to process IAP and Game Center (Section 1b) under their own policies.
Google AdMob (Section 1c) uses its data for ad selection, frequency capping, and measurement, per Google's policies.
We (Cloud Design Studio LLC) do not run analytics, do not collect crash reports through third-party services, and do not have a server collecting any data from Toppli players.
3. Who we share information with
- Apple — for IAP and Game Center features
- Google AdMob — for ad serving (non-Pro users only)
- Nobody else. We don't sell, rent, or trade any user data — there's no data to sell.
4. Your rights and choices
4a. Opt out of personalized ads
iOS Settings → Privacy & Security → Tracking → Toppli → toggle off.
4b. Disable ads entirely
Purchase Toppli Pro ($1.99 one-time) from the Settings screen — this removes all in-app ads.
4c. Disable notifications
iOS Settings → Notifications → Toppli → toggle off. Or use the toggle inside Toppli's own Settings → Daily Reminder.
4d. Delete all your Toppli data
Uninstall the app. All local data goes with it. Game Center scores are managed by Apple — to remove those, follow Apple's Game Center privacy instructions.
4e. Access or request a copy of your data
Almost all data is on your device — you can view it indirectly by playing the app. We don't hold any data ourselves to provide a copy of. For data Apple or Google hold about you in connection with Toppli, contact them directly through their privacy portals.
4f. Residents of California, the EU/EEA, the UK, and other regions with comprehensive privacy laws
You have rights under those laws (access, deletion, opt-out of "sale" of data, etc.). Because Toppli itself does not collect, store, or sell personal data on our servers, most of these rights are exercised by uninstalling the app or by contacting Apple and Google directly for data they hold. Email privacy@toppli.app if you have specific requests.
5. Children's privacy
Toppli is suitable for general audiences and is not directed specifically at children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information through Toppli (e.g., through Game Center or AdMob), please contact us so we can take appropriate action.
Parents who want to disable ads can purchase Toppli Pro, which removes all advertising including AdMob's data collection.
6. Data retention
- Local data: kept on your device until you delete the app
- Apple data: retained per Apple's privacy policy
- Google AdMob data: retained per Google's privacy policy
- Cloud Design Studio data: we don't keep any
7. Security
Local data is protected by iOS's standard sandboxing — only Toppli can access it on your device. Data in transit to Apple and Google services uses HTTPS / TLS, managed by their SDKs.
8. International transfers
If you live outside the United States and use Toppli, the third parties involved (Apple, Google) may transfer data internationally per their own policies. Toppli itself does not transmit data outside your device.
9. Changes to this policy
If we update this policy, we'll update the Effective date at the top. Material changes will be noted on the toppli.app website and (where feasible) in the app's Settings screen on first launch after the change.
10. Contact
For privacy questions or requests, email:
privacy@toppli.app
Or write to:
Cloud Design Studio LLC
Toppli is © Cloud Design Studio LLC. The app is published independently and is not affiliated with Apple Inc. or Google LLC. Apple, App Store, Game Center, and iOS are trademarks of Apple Inc. Google and AdMob are trademarks of Google LLC.